Business Developer (BD) Interview Questions

A business developer (BD) contributes to bring about ideas and implement them to benefit the client and the company. The task encompasses a wide variety of responsibility. This includes ways to create new customers and take better care of the present ones. This task is achieved by assessing marketing opportunities followed by setting target markets. 

It also includes gathering information on potential customers and competitors, generating leads for possible sales, formulation and implementation of policies relating to sales and follow-up sales work.
The role of a business developer can either be sales oriented or an operational responsibility which actually provides support to sales. When business development is related with sales it takes care of developing important channel relationships or general sales.

Operational responsibilities involve understanding the full potential of a business and tap the complete potential by marketing, sales, information management, and customer service. Business development in most reputed international companies is an ongoing process. 

The interview questions of a business developer encompass all questions related to business development. Some important business developer interview questions are:

• What experience do you have about account management?
• Do you have any direct sales experience?
• Do you have any copy writing and in house advertising skills?
• Tell us something about your skills in conceptualizing, writing, and implementing communication strategies? Tell us your idea about brand building?
• What ideas and experience do you have about project management and policy management? Tell us about your capabilities in this field?
• What are your organizational capabilities? Tell us something about your interpersonal skills and presentation abilities?
• What experience do you have in lead generation? How can bring this about more effectively? Tell us something about your presentation, negotiating and closing skills?
• What can you do to enhance the business and creative performance of your employers and accelerate growth?
• What experience do you have in public and media relations?

Business developers usually have and are expected to have earlier careers in investment banking, financial services, and management consulting.  Many of them acquire these experiences in corporate world by working in positions like operations management or sales.